1 - What is a franchise?

2 - Why a Franchise and not an isolated store?

3 - Kinds of Franchise

4 - Competitive Advantages.

5 - Cost and Way of Payment of a Franchise.

6 - What does the Franchise Packet offer?

7 - Time for Return of Investment

8 - Pilot Stores Experience.

9 - Characteristics of the place needed for the Point of Sales.

10 - How much time is needed to fit out the place?

11 - Feaures needed of the Candidate to be franchised.

12 - Requirements.

13 - Negotiation Process.

14 - Franchise Contract.

15 - Franchise request




Time of Return of Investment.

   It is estimated that an inversion in Axum franchise of $45.000 (USA) for example, can be recovered in 18 months approximately; taking as reference our two stores where we could get this average. Naturally, this number should be taken as an approximation; any franchise can't guarantee exactly the time the franchised can recover his inversion. Doing so would be dishonest.


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